Cools Truck Towing
Portfolio
Cools Truck Towing
Project Brief
Cools Truck Towing required a website that could properly represent the scale and scope of their operations. The previous website consisted of a single static page and no longer reflected the size of the business or the range of services being delivered.
As the largest truck towing operation in southern NSW, the business needed a platform that could clearly communicate availability, capability, and coverage across multiple service areas. Visitors needed to quickly understand what services were offered and how to make contact when time was critical.
The goal of the project was to build a scalable website that could support detailed service pages, clear messaging, and ongoing content growth, while remaining fast and easy to manage.
The rebuild focused on a structured WordPress solution using Bricks Builder and ACF, supported by a custom plugin that leverages ChatGPT to assist with content generation. The result is a flexible platform that clearly communicates availability and supports the business as it continues to expand.
Clear Service Coverage with Fast Access
Outcomes
A Scalable Platform for a Growing Operation
The completed website accurately represents the scale and service depth of Cools Truck Towing. Structured service content and clear availability messaging support ongoing growth while remaining easy to manage as operations continue to expand.
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Let's get serious about strategy
If your website doesn't talk to your customers then it's not getting you the leads you deserve. No pressure, no obligation but if you just ant to talk through what we could do for you give us a call.
