Mack Insure
Portfolio
Mack Insure
Project Brief
Mack Insurance required a new website that could support business growth while strongly reinforcing the brand’s values and relationship-driven approach to insurance.
The existing online presence did not fully communicate the close working relationships Mack Insurance builds with its rural and farming clients, nor did it support efficient handling of claims and submissions.
The goal of the project was to deliver a brand-led website aligned with a StoryBrand-style strategy, clearly positioning Mack Insurance as a trusted partner rather than a transactional insurer.
The rebuild focused on a custom WordPress solution that combined strong visual identity with practical functionality, including integrated claim forms and automated backend workflows that connect submissions directly into internal systems.
Clear Messaging with Practical Functionality
Outcomes
A Relationship-Driven Platform with Integrated Workflows
The completed website successfully reinforces Mack Insurance’s brand and values while supporting day-to-day business operations. Automated form handling and backend integrations streamline submissions, while the overall platform provides a scalable foundation to support ongoing growth and client engagement.
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Let's get serious about strategy
If your website doesn't talk to your customers then it's not getting you the leads you deserve. No pressure, no obligation but if you just ant to talk through what we could do for you give us a call.
